One Platform. Maximum Lift.

Manage and optimize your Search, Display & Facebook campaigns with the Efficient Frontier platform

PERFORMANCE MANAGEMENT PLATFORM

Maximum advertising performance and returns. It’s what we’ve been delivering for the world’s largest advertisers since 2002. We built the first unified performance management platform that optimizes across key digital marketing channels including Search, Display, and Facebook. With over $1 billion advertising spend under management globally, our expertise is unparalleled. Our platform gives marketers the control and insights required to manage campaigns effectively, and our technology solves the complexity of performance optimization in the auction-based digital ad markets.

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Latest insights

F8: The Ad Story

Yesterday was a huge day at F8.  Check out Justin Merickel’s key takeaways.

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Our CEO to Marketers: “Facebook: Believe The Hype”

In this week’s Forbes “On Marketing” column, Efficient Frontier’s President and CEO David Karnstedt shares his opinions on Facebook and how we’ve only touched the tip of the “like-berg” of Facebook’s effectiveness as a marketing tool. Check out the Forbes article.

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From Russia with Love

We’ve just returned from a trip to Moscow to visit our Russian partner, iConText, and wanted to share some exciting developments for Efficient Frontier in the Russian market.  IConText (icontext.ru) have been an exclusive partner of Efficient Frontier since earlier this year and the growth we’ve seen so far has been fantastic.

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NEWS & EVENTS

September 06 2011

Context Optional launches in Europe, following acquisition by Efficient Frontier in May

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