One Platform. Maximum Lift.
Manage and optimize your Search, Display & Facebook campaigns with the Efficient Frontier platform
Contact us US: +1 877.273.6669 / UK: +44 (0) 207 908 6280
Maximum advertising performance and returns. It’s what we’ve been delivering for the world’s largest advertisers since 2002. We built the first unified performance management platform that optimizes across key digital marketing channels including Search, Display, and Facebook. With over $1 billion advertising spend under management globally, our expertise is unparalleled. Our platform gives marketers the control and insights required to manage campaigns effectively, and our technology solves the complexity of performance optimization in the auction-based digital ad markets.
Search Engine Strategies returned to London this week, but in a new location – the Queen Elizabeth II Conference Centre – just a stone’s throw from iconic attractions such as Westminster Abbey and the Houses of Parliament. But was the content inside as impressive as the views outside? Read Jon Beeston’s review here!
Over the past year or two, many advertisers who rely heavily on digital marketing as part of their direct response strategy that has traditionally focused on search engine marketing (SEM) and Email advertising have been dipping their toe into Display advertising. Look here to explore strategy from Chris Jacob.
How are Facebook advertising campaigns performing? How do they compare to search? Are they effective? Can we integrate them into other channels? In short, the answers are: the campaigns are performing well thus far; in comparison to search, it depends; yes, Facebook is an effective advertising tool and; yes, campaigns absolutely can and should be integrated. Check out EF’s analysis!
Sky has signed Efficient Frontier to deliver paid search marketing services across all its divisions in the UK.
Don't miss our own @searchbeest at #seslondon today. Speaking on PPC Campaign Architecture and Social Media Ads.
Join us & @drsidshah for our Webinar "Social ROI: Measuring the Value of Social Media". 2/28 at 9:00AM PST. Register at http://t.co/k8snL5IR
Adobe pushes consolidated approach following Efficient Frontier acquisition from @LucyTesseras at @newmediaage http://t.co/Klcai9Tf
Going to #SXSW this year? Submit a question for our Social #RolePlaying : Brands and Publishers panel on 3/12 at 12:30. http://t.co/BhTbZiEa
Why Google Plus matters for your search strategy http://t.co/iqpOp2Eo
 |
Efficient Frontier has been acquired by Adobe Read the release >> Acquisition FAQ >> |
1 888 876 7133
Request Information Now
US: 1 877 273 6669
UK: 44 (0) 20 7908 6200
